* Continuously improve our production efficiency to provide quality and competitive priced apparel products with in-fashion designs to satisfy customers worldwide.


* To become a vertical integrated apparel company in Vietnam, to create worldwide model designs.

Core values:

* Prestige: with Customers, Partners, Employees

Truth: to comply with laws, to follow inspection, to take social responsibility.

Unity: Team-work, cementation to motivate employees.

* Study and development: continuously to avoid regress in competitive and challenged environment.

* Innovation: ceaselessly to serve good quality products to worldwide consumers.

* Development: steady, friendly, environmental protection, to have sympathy and community liability .